Welcome New Residents
The New Mover Welcome Bag program is designed to reach new movers at their homes by driving customer loyalty and giving your business the opportunity to make a great first impression!
Why New Mover Marketing
- New movers spend more in the first six months than a typical consumer spends in 3 years
- New residents develop roughly 72 new business relationships within the first year of moving
- 78% of new movers redeem a coupon or offer from a local business within 60 days of moving
- Research shows that new movers are five times more likely to become your loyal customer if you reach them first.
New Residents Love Them
“This welcome gesture is a wonderful idea, and I tremendously appreciated it.”
“I truly enjoyed going through the bag, becoming familiar with the business information, looking at the coupons, and of course smiling at all the little free goodies too.”
“This welcome bag was delightful. It truly made me feel like I was not 'just another number' to the town’s population, but rather, my move/residency here is known and received with open arms. ⎻ Thank you.”
Program Details
- Reach new movers to the City of Kearney for just $4 member/ $5 non-members -- per bag delivery (average 21 deliveries per month). Billed quarterly. Cancel at any time.
- Or, opt for our convenient one time billing of $1,000 for a full year of deliveries.
- Delivery address list is shared with participating businesses for additional marketing follow-up.
- You provide the insert. We are happy to keep several months’ supply on hand at the Chamber office.
- Chamber staff can help you design an insert ($25 per hour).
- The Chamber can print digital files as needed ($0.05 B&W; $0.25 Color).
- Pro Tip: gifts, free offers, or $$ off (vs % off) coupons are popular items for new movers.
Participating Businesses
Interested in the New Mover Welcome Bag program? We’re here to help!
Find a way to help them transition beyond just saying “Welcome!” Establish your business as a valuable resource to our newest residents.
